Our Business
At JCC, we are engaged in a wide range of businesses — including restaurant, hotel, food manufacturing, export import, franchise, and cultural content — all with a strong commitment to carrying Okinawa’s food, performing arts, culture, and history into the future.
We aim to create new value for our customers and deliver the charm of Okinawa and exciting, memorable experiences to people both in Japan and around the world.
As we continue to take on new challenges and expand our business fields, we strive to be a company that contributes to the growth and well-being of our local communities.
Experience the Depth, Breadth,
and Authentic Spirit of Okinawan Culture
At JCC, our diverse business operations help share the beauty and spirit of Okinawa with the world.
Each business area complements and strengthens the others, generating new value and ideas while fulfilling our role as a bridge between the local community and the world.
For example, insights gained through our export import business are fed back into our food manufacturing and restaurant operations, leading to the creation of unique products and menus.
Likewise, the spirit of omotenashi (hospitality) cultivated through our hotel operations extends to other areas, allowing us to offer memorable and heartfelt experiences to our customers.
Through these synergies, we are committed to passing on Okinawa’s traditions and culture to the next generation, while delivering joy and meaningful encounters to people around the world.
To achieve this, we actively embrace new ideas and innovation, and aim to expand the unique qualities that can only be born from Okinawa onto the global stage.
and Sales Business
- At our own factory, we carefully produce traditional Okinawan specialties such as Okinawa soba, soft bone pork ribs (soki), and braised pork belly (rafute) — dishes full of flavor and local soul.
We’ve also launched our original brands, Shuri Tenro and sui, bringing fresh ideas to beloved local tastes. These products have become popular souvenirs for visitors and are now enjoyed not only in Okinawa, but throughout Japan and overseas.
Moving forward, we’re committed to creating delicious, innovative products that bring the taste of Okinawa to people around the world.
Business
- Through our export import business, we bring the flavors and spirit of Okinawa to the world.
From traditional local delicacies to carefully crafted specialty goods, we deliver safe and high-quality products from Japan — especially from Okinawa — to destinations across Asia and beyond.
With a growing global network and a passion for cultural exchange, we aim to be a bridge between Okinawa and the world, offering products that visitors can trust and love.
We will continue creating new ways to connect people across borders — sharing Okinawa’s unique charm and heartfelt hospitality with the world.
Business
- JCC welcomes travelers with two distinct stays in Okinawa: the serene Hyakuna Garan in the south, and the convenient HOTEL NAHA CITY located right on Kokusai Street.
Hyakuna Garan is a Zen-inspired resort designed around the concept of light, shadow, and wind. Set against the peaceful coastline, it offers a luxurious and deeply calming experience where guests can connect with Okinawa’s natural beauty.
The resort is also known for Garan Wedding, an exclusive, full-property wedding experience available to just one couple per day — a truly unforgettable celebration in a sacred setting.
Meanwhile, HOTEL NAHA CITY sits at the very entrance of Kokusai Street — the heart of Naha’s shopping and entertainment — making it the perfect base for sightseeing and city adventures.
- Discover the rich flavors of Okinawa through JCC’s diverse dining experiences.
From traditional Ryukyuan cuisine to Okinawan local dishes, our restaurants invite you to enjoy the island’s unique food culture with all five senses. Whether you crave Japanese classics, Western comfort food, sizzling yakiniku, or a lively buffet — we have something for every taste.
Each of our locations showcases Okinawa’s finest local ingredients, with every dish prepared with creativity and care.
With restaurants across Okinawa and beyond, we’re proud to share the joy of Okinawan food with the world — and we’ll keep exploring new ways to surprise and delight our guests.
- As part of our franchise business, JCC operates well-loved Japanese brands including Sanuki Udon Hanamaru, Sanuki Udon no Kokoro Tsurusaku — both famous for their hearty Kagawa-style noodles — as well as the globally trusted 7-Eleven.
These shops reflect our passion for sharing culture through food, while also embracing great ideas from outside Okinawa.
Whether you’re craving authentic udon or need the convenience of a trusted convenience store, our locations offer tasty options and reliable service for every traveler.
By bringing these experiences to the community, we also proudly support the local economy and aim to grow with the people of Okinawa.
- コAt JCC, we bring the beauty of Okinawa to life through creative content.
From publishing books to designing vibrant murals and paintings for our restaurants, and producing videos that capture the sounds and scenery of Okinawa — we work across many forms of art and media.
With a heartfelt passion and a unique local perspective, our mission is to share the spirit of Okinawa’s culture and nature with the world.
We continue to explore new ways of creative expression, inviting travelers to feel, see, and connect with the charm of this island.
